How Sage Payroll Services Transformed Its Business to Deliver for Customers
Sage Payroll Services is the payroll arm of Sage, a global software company with over six million customers. When its parent company added 22 new companies to its portfolio, the Sage Payroll Services (formerly PayChoice) team needed a way to standardize customer, corporate, and payroll data from disparate systems — fast. Quick Base gives Sage Payroll Services the flexibility it needed to centralize key data and build apps and workflows that automated 90% of the payroll request process and driven a 33% increase in support rep efficiency.
- Data from 22 separate acquisitions stored in multiple on-premises and cloud systems
- Lack of visibility into key data
- Lack of standardized processes across multiple companies
- Increased pressure to deliver payroll services to growing customer base
- Quick Base for data consolidation and rapid application development
- Automated workflows to standardize processes across multiple sites and companies
- Replaced Goldmine with Quick Base for an intuitive, scalable CRM
- 90% automation of the payroll request process
- 33% increase in accounts per rep
- 50% reduction in report generation tasks
- Improved insight into payroll performance and revenue companywide
The Need for Fast Consolidation
Sage Payroll Services offers payroll and bureau solutions to large and midsized companies across the globe. It has built its success on a promise to provide a better way to manage payroll with more profit, more service and live support. It's an assurance that's paying off: The company has yielded some of the highest customer retention rates in its industry.
However, responding to customer needs became increasingly complex when Sage Payroll Service's parent company acquired 22 new businesses with disparate databases that had to be centralized for process efficiency and information sharing. A wealth of client, sales and payroll data was trapped within the siloed databases — information that needed to be standardized across the different parts of the company in order to service customers and grow the business. Finding a solution that could aggregate data from just about any source and enable the business to drive digital transformation was a top priority.
How Quick Base Enabled Digital Transformation
Before its acquisition by Sage, the payroll services group was called PayChoice. Joe Scola, Senior Director of Technical Operations and Training, found Quick Base while at PayChoice, registering for a free trial and getting hooked on the flexibility the tool gave him to manage many different types of data in very customized ways.
"I spent a weekend developing with Quick Base and couldn't believe the things it could do — it could handle all the different types of data we needed to manage," says Scola.
When the demand for a data consolidation solution at Sage presented itself, Scola was sure Quick Base was the right solution. He started by building a CRM app on Quick Base to replace GoldMine for centralizing customer data. The CRM app is used to manage and track all the payroll activities for Sage customers, including when payroll was submitted and any ancillary services they signed up for, such as workers' comp. All payroll interactions are managed through the app, and automated workflows, tasks, and reminders ensure all payroll deadlines and change requests are met.
By replacing GoldMine with Quick Base, Sage Payroll Services was able to automate almost all of the payroll service request process, giving business leaders instant visibility into request status. Customers benefit from the app's built-in ability to transfer a request to the right person quickly, so they can be processed quickly.
The Quick Base automation didnt stop at CRM. Scola used a Quick Base template to build a sales automation app that solved several critical challenges stemming from the consolidation of multiple systems. The sales automation app centralizes and manages all sales, referral and partner information, along with billing and commissions, including sales volume and revenue.
For example, with disparate billing codes for similar products across these systems, the task of managing sales commissions and partnership revenue share programs was highly manual and expensive. Scola used Quick Base to replace an application developed by a 3rd party specifically to manage the commission process with 49,248 possible billing code combinations. Now, sales are now tracked from cradle to grave within Quick Base — automating sales commissions and reducing the cost of payment by 50%.
Quick Base also acts as a bridge between multiple Sage applications to offer customers a seamless and efficient experience. Customers can receive information and submit new data via a Quick Base app that is connected securely to one of Sage's core applications. This helps Sage live up to its promise to rapidly deliver high-quality and easy-to-use payroll, accounting and payment processing to the global market without overburdening internal development resources.
"All the acquisitions have their own databases, we have our payroll platform, and Quick Base is the place where all that comes together so we can run the business," explains Scola. "All our information ends up going through Quick Base, and that's how we know where everything stands."
From Pain to Gain
Despite the difficulty of re-engineering processes after the acquisitions, Sage Payroll Services has been able to maintain its commitment to delivering exceptional customer service. Quick Base has been a key player in that effort by enabling the business to close process gaps quickly while offering the right governance and controls.
"Sage Payroll has a strong service philosophy, and Quick Base certainly plays a big role in that," says Scola. "No calls get missed and no requests are seen twice. Without Quick Base, I don't think it would be the case."
The results speak for themselves. 90% of all payroll requests are handled electronically via Quick Base, eliminating manual efforts. Service reps have seen a 33% increase in the number of requests they can process, driving customer satisfaction and retention. Finally, Sage Payroll Services has been able to reduce the time required to generate key monthly sales and service reports by 50%.
Best of all, because Quick Base is a low-code solution for rapid application development, Scola and his team were able to build the infrastructure to support digital transformation without overtaxing the software development team.
"Quick Base has made our processes more efficient, our data more accurate, and our customers happier," says Scola.