The Power of Integrations
Integrations in partnership with workflow orchestration and low-code capabilities allow you to finally gain access and insights across all the data running through your critical systems in your business—creating an ecosystem instead of a series of islands.
Most businesses—doesn’t matter how big or small—are going to have a couple of systems, whether it is email, ecommerce, marketing, payroll for small and medium size businesses, to an enterprise where you have all kinds of things Salesforce, Service Now, SAP and then typically up to three of everything else. Some businesses have three ways simply to collaborate with Slack, Zoom, Skype, and other project management tools. This creates a myriad of issues when it comes to gaining insights from the data dormant in those systems. Integrations is the key to the business utilizing that data as knowledge to make key decisions and gain insights.
It is no surprise to me that the technologies that have come out on top—take Slack for example—have been the ones that have integrations built in. Automatically connecting systems, like Jira, into the workflows for every employee that needs it creates immense value for the business.